Today’s big story on foxnews.com is a real head scratcher, but it perfectly encapsulates the silly arguments that they and radical right media make to distract, score vague emotional points, and stir up discord in society.

John Kerry’s family still owns private jet as he leads climate fight, FAA records indicate,” they breathless report while clutching their pearls.

Okay, so let’s break this down folks. First, this is a classic ad hominem, attempting to discredit the messenger rather than the message. Most of what Fox News does is attack the person, rather than policy position or relevant actions. What’s more, most of the time the person they are attacking is made of straw, but that’s a whole ‘nother thing.

What are you saying, Fox News? Kerry is a hypocrite? Okay, let’s go down that path. He’s a hypocrite. I agree with you. What now? Are you insinuating that he will not enact or support policy that will promote sustainable energy investment?

Are you saying he’s a wolf in sheep’s clothing?

“Look,” you say, “he says he’s all about conservation, but he flies around in a private jet.” And then you leave that hanging in the air as if that’s it. Case closed, wrap it up boys, we’re done here. Dem discredited!

If we dig a little deeper, we have to ask ourselves if what you’re really saying is that John Kerry is a duplicitous energy wasting bastard who does not support what we, Fox News, support, namely that global warming is an existential threat.

John Kerry is not a serious proponent for real policy change with respect to renewable energy, because he flies around in a private jet.

I do not think your argument means what you think it means, Fox.